7 Red Flags to Watch for When Hiring a Roofer

Your roof is a big investment—don’t trust it to just anyone. A bad roofer can leave you with subpar work, unexpected costs, or even a complete scam. The last thing you want is to pay for a new roof twice. Before signing on the dotted line, watch out for these major red flags.

1. No License or Insurance

A legitimate roofing contractor should have a valid license and insurance to protect both you and their crew. A license shows they meet local requirements, and insurance covers accidents or damage. If a roofer dodges this question, offers excuses, or flat-out refuses to provide proof, walk away. No license means no accountability, and no insurance could leave you on the hook for injuries or property damage.

roofer working on a commercial roof

2. Vague or Missing Contracts

If a roofer insists on a verbal agreement or provides a contract that’s missing key details, that’s a serious red flag. A professional contractor will outline everything in writing, including:

– The scope of work
– Materials being used
– Costs and payment schedule
– Project timeline
– Warranties

A shady roofer might leave things vague on purpose, opening the door for surprise charges or disputes. If it’s not in writing, it doesn’t exist.

3. Pushy Sales Tactics

High-pressure sales tactics should make you pause. If a contractor tells you, “This deal is only good for today,” or insists you “must decide right now,” they’re likely more focused on closing the sale than on your best interests. A trustworthy roofer will provide a fair estimate, answer your questions, and let you make an informed decision on your own time.

4. No Local Reputation


A good roofing company should have an established presence in your area. Before hiring, research the company on:
🔹 Google Reviews
🔹 Better Business Bureau (BBB)
🔹 Local Facebook groups or community pages
If they have no online presence, no physical address, or can’t provide references from past clients, proceed with caution. Fly-by-night roofers often move from town to town, leaving behind a trail of poor workmanship and unresolved complaints.

5. Requests for Full Payment Upfront

It’s standard for roofing companies to require a deposit—typically 30-50% of the total cost. However, if a contractor asks for full payment before any work begins, that’s a major warning sign. Once they have all your money, they have no incentive to finish the job (or even start it). Instead, make payments as work progresses, and always use traceable payment methods—never cash.

6. No Written Warranty or Guarantees

A quality roofer stands behind their work. If a contractor isn’t offering a workmanship warranty, be skeptical. Manufacturer warranties cover materials, but a workmanship warranty ensures the company will fix any installation issues. Ask for details in writing so you know exactly what’s covered and for how long.

7. Unprofessional or Poor Communication

If a roofer is difficult to reach, dodges questions, or constantly changes their story, that’s a problem. Good contractors prioritize clear communication, keeping you updated on schedules, materials, and any potential issues. If you’re getting the runaround before the project even starts, imagine what it’ll be like once they have your deposit.

williamstown nj, home of sure roofing and restoration

Smart Questions to Ask Before Hiring

Don’t just watch for red flags—be proactive in vetting your roofer. Ask:

  • Are you licensed and insured? (Always verify.)
  • Do you offer warranties on workmanship?
  • Will you handle permits and inspections?
  • Can I see examples of past work or talk to previous clients?
  • What’s your process if unexpected issues come up during the job?

A reputable roofer will have solid answers and won’t hesitate to provide proof.

Hire a Roofer You Can Trust

A bad roofing job can cost you thousands in repairs, headaches, and stress. By knowing what to watch for and asking the right questions, you can avoid scams and ensure your home is in good hands.

If you’re looking for a trusted, local roofing expert, Sure Roofing & Exteriors has built a reputation for quality workmanship, clear contracts, and satisfied customers. Ready to get started?

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